Want to understand how your website ranks on Google? Google has launched a new video series, "How Search Works," offering a clear and friendly guide to the inner workings of their search engine.
Geared towards everyone, from website owners to small businesses and SEO techs alike, the series features Google engineer Gary Illyes who breaks down complex SEO concepts into simple terms.
Key Highlights:
- Five-part video series delving into the core mechanics of Google Search: crawling, indexing, and serving.
- Focus on website visibility: Learn how to optimize your website for better search ranking, ethically and effectively.
- Straight from the source: Get expert insights from Google engineer Gary Illyes himself.
- No more confusion: Bust myths and understand what truly matters for good search ranking (hint: it's not about paying!).
What You'll Learn:
- How Google discovers and explores your website (crawling).
- How Google understands and stores your website's content (indexing).
- How Google delivers search results and determines their ranking (serving).
- The crucial role of high-quality content for search success.
- Practical tips to improve your website's visibility on Google.
More than just another SEO guide:
This series goes beyond basic SEO principles, offering in-depth understanding and actionable insights. Whether you're a seasoned marketer or just starting out, "How Search Works" provides valuable knowledge to help you navigate the world of Google Search with confidence.
Ready to take the mystery out of SEO? Check out the "How Search Works" series on Google's Search Central YouTube channel and start optimizing your website for success today!
P.S. Don't forget to share this article with your friends, family, and business partners – anyone who wants to understand how Google Search works can benefit from this informative series!
The post above was inspired by and adapted from an excellent post by Matt G. Southern, Senior News Writer at Search Engine Journal
Feb 2024
